enterprise
- B<2>I fashion tech company (business-to-individual)
Fashion (€1.7 Trillion market)
- gains come with large investment and scale
- one third of all fashion not worn - discarded
- efficiencies keyed to sized production runs. 17th century model
- largely manual processes propagate labor inequality
- fashion industry contributes to 10% of global CO2 emissions
B<2>I Opportunity
- leverage AI classed computing against ubiquitous robotics
- conceptualize sold good as query device to learn about customer
- with fashion cross digital barrier of business-to-internet model (Netflix, Google, Meta, Amazon). create business-to-individual enterprise
- sell de-standardized perfectly fitting apparel
The Monster
computation
- discrete build framework to fit dynamic physiologies
- self-measurement of body with smartphone
- queried AI to output design plus build instructions for every unit
- shift work from physical to digital space
- on-demand individualized builds
build logistics
- general purpose robotics. eliminate task-specific machine lock-in
- individuated output of fashion good
- production collapse to assembly points
- assembly points at logistical last mile
- explicit specification of limited material inputs (Big Mac)
iterative learning
- key fashion good to individual purchasing
- acquire feedback optically or directly from product (adidas holds process patent with smart sensors)
- train AI
- optimize good
- optimize sales vector
- open markets
- see Apple, Google, Netflix, Spotify, etc. as first movers. learn from them
- collapse distance between enterprise and individuated customer
- B<2>I baseline established
Monster capabilities
- sell every product made
- reset CAPEX and OPEX baselines well below mass-production paradigm
- know your client absolutely through iterative discovery
- establish non-commodity perfect fit apparel class
- collapse CAC to cost of communication (Netflix poster)
- scale to meet demand with limited capital outlay and no latency penalty
- hold technological monopoly. artificial scarcity
